11. What is the key difference between qualitative and quantitative data?

  • Qualitative data describes the kind of data being analyzed; quantitative data describes how much data is being analyzed.
  • Qualitative data is about the quality of a product or service; quantitative data is about how much of that product or service is available in the marketplace.
  • Qualitative data is subjective; quantitative data is specific.
  • Qualitative data measures qualities and characteristics; quantitative data measures numerical facts.

12. Which of the following statements accurately describe wide and long data? Select all that apply.

  • Long data subjects can have multiple rows that hold the values of subject attributes.
  • Wide data subjects can have multiple rows that hold the values of subject attributes.
  • Long data subjects can have data in multiple columns.
  • Wide data subjects can have data in multiple columns.

13. Structured data is likely to be found in which of the following formats? Select all that apply.

  • Audio file
  • Database table
  • Digital photo
  • Spreadsheet

14. Fill in the blank: A Boolean data type can have _____ possible values.

  • three
  • infinite
  • two
  • five

15. What is the term for the individuals who have invested time and resources in a project and are interested in its outcome?

  • Stakeholders
  • Project sponsors
  • Subject-matter experts
  • Executives

16. When collecting data for a study, what are some reasons to consider sample size? Select all that apply.

  • To collect data that represents a diverse set of perspectives
  • To eliminate certain segments of a population
  • To include as many participants as possible in the study
  • To make sure a few unusual responses don’t skew results

17. The SMART methodology can be used to ask a question that promotes change. What type of SMART question leads to change?

  • Motivational
  • Results-focused
  • Action-oriented
  • Transformational

18. Which of the following inquiries are leading questions? Select all that apply.

  • What do you enjoy most about our service?
  • How did you learn about our company?
  • How satisfied were you with our customer representative?
  • In what ways did our product meet your needs?

Shuffle Q/A 2

19. Which of the following data security tools can be used to ensure only specific people can access, edit, and download a spreadsheet? Select all that apply.

  • Tabs
  • Filters
  • Encryption
  • Sharing permissions

20. Which type of bias is the tendency to construe ambiguous situations in a positive or negative way?

  • Cultural bias
  • Confirmation bias
  • Observer bias
  • Interpretation bias

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